“Leaders are the ones willing to look out for those to the left of them and those to the right of them. They are often willing to sacrifice their own comfort for ours, even when they disagree with us. Trust is not simply a matter of shared opinions. Trust is a biological reaction to the belief that someone has our well-being at heart. Leaders are the ones who are willing to give up something of their own for us. Their time, their energy their money, maybe even the food off their plate. When it maters, leaders choose to eat last.” Sinek, Leaders Eat Last, pg. 66.


I raised seven kids; four biological and three step. (I know what was I thinking?) I sacrificed a ton for them. Why? Simply put, I love them and I’m their leader. You only do what Sinek is suggesting if you love people. Great leaders love their people.


Talking about love in a business setting?


What is a corporation? It’s people. It’s not just machines and computers and software and your product or service. It’s people who make all those things work. It’s a society or a culture unto itself.


Do people thrive on love or hate, care or criticism, kind words or harsh treatment, when treated humanely or as an expendable commodity? A corporation is simply a really BIG family.


Your “Big Why” can help here again. If you really are about changing, improving the world in some way, shape or form it will start with those closest to you, those you are responsible to lead. Your greatest opportunity to live out your “Big Why” is with those you influence.


Get in touch with your “Big Why” and you will be in touch with your heart. Your words will be in line with your actions. You will be in integrity and you will serve your people because you love them.


What’s your “BIG WHY?”


DOUG smaller

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Posted in Inspirational Leadership, Mindset, The Big Why